{"id":1455,"date":"2018-04-08T14:21:19","date_gmt":"2018-04-08T21:21:19","guid":{"rendered":"https:\/\/guestpost.com\/blog\/?p=1455"},"modified":"2018-07-08T21:42:43","modified_gmt":"2018-07-09T04:42:43","slug":"easy-publish-post-business","status":"publish","type":"post","link":"https:\/\/guestpost.com\/blog\/2018\/04\/easy-publish-post-business\/","title":{"rendered":"How Easy Is It to Publish a Guest Post on Business.com?"},"content":{"rendered":"<p>Business.com is a fairly large site with a lot of potential value from links.&nbsp; The content on the site is largely created by their list of expert contributors, so the question is; how do you become one of those expert contributors?\n<\/p>\n<h3>Business.com Contribution Guidelines<\/h3>\n<p>If you want to guest post on Business.com, you&rsquo;re going to have to <strong>become a contributor.<\/strong>&nbsp; In order to do that, you first need to read their guidelines for contribution.&nbsp; The document is pretty old, but the requirements still stand.&nbsp; Let&rsquo;s go over them.<\/p>\n<p>First of all, <strong>you need to be an expert in your subject.<\/strong>&nbsp; You&rsquo;re not going to be able to contribute if you don&rsquo;t have any credentials to your name.&nbsp; Thankfully, if you&rsquo;re looking to guest post, you probably own or contribute to a site of your own, and you probably have published guest posts on other sites.&nbsp; You don&rsquo;t really need more than that to be considered an expert, so long as you actually write good quality content.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1457\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/Contact-Form-Purch.jpg\" alt=\"Contact Form Purch\" width=\"622\" height=\"324\"><\/p>\n<p>Business.com is a B2B, or business to business, company.&nbsp; That means the vast majority of their content is aimed at helping businesses succeed, rather than addressing customers.&nbsp; Always remember your audience when you&rsquo;re thinking about guest posting!&nbsp; They also have a focus on small businesses, so content that focuses on small business growth, cost saving, and success measures is good.&nbsp; Try to avoid recommending products or services aimed at an enterprise-level audience; most of the Business.com readership doesn&rsquo;t fall into that group.<\/p>\n<p>Suggested topics from Business.com directly include:<\/p>\n<ul>\n<li>Leadership, how to lead and grow a small business successfully and avoid the pitfalls that make employees want to leave their jobs.<\/li>\n<li>Entrepreneurship, tips and guidelines for an entrepreneur to start a business, bring a new idea to fruition, or otherwise succeed as a small or solo enterprise.<\/li>\n<li>Sales and marketing, how to use a limited budget to reach a good audience.<\/li>\n<li>Social media, how to leverage Facebook, Twitter, and other networks for the benefit of your small business.<\/li>\n<li>Growth strategy, how to implement growth hacks and other techniques to out-maneuver established competitors or bring a service to market quickly.<\/li>\n<li>Small business problem solving, how you have encountered specific problems in growing or running your business, and how you have solved them.<\/li>\n<li>Advice on managing the purchasing of tools and services for your small business, as well as recommendations on good tools, products, or services for various types of small business.<\/li>\n<li>Operations and problem solving, how to manage when a problem crops up, how to address problems based on priority, and how to work past problems to keep growing.<\/li>\n<\/ul>\n<p>Essentially, the list of topics is <em>&#8220;anything that can help a small business succeed, with an emphasis on personal accounts of problems you&rsquo;ve faced and the solutions you&rsquo;ve found.&#8221;<\/em>&nbsp; Bringing something unique to your situation to the table can help; good content from a personal perspective is more valuable than generalized content.<\/p>\n<p>Business.com allows you to contribute pretty much as often as you want.&nbsp; You could write a new post every day if you wanted, so long as you have valuable enough content to back it up.&nbsp; They recommend contributing a couple times a month, for the best balance of content quality and frequency.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1458\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/Guest-Post-Profile-Business.com_.jpg\" alt=\"Guest Post Profile Business.com\" width=\"622\" height=\"324\"><\/p>\n<p>Also note that there is not a pitch-acceptance-writing-editing-publication cycle.&nbsp; You write content and you submit it.&nbsp; They will look it over and, unless it is especially poor quality, will publish it.&nbsp; They will make some edits for clarity or for fixing typos and the like, but will avoid edits that change the tone or substance of your piece.&nbsp; They WILL reject poor quality content, so always submit your best work.<\/p>\n<p>So <strong>what does it take to become an expert contributor?<\/strong><\/p>\n<p>Business.com is <em>&#8220;seeking experts only.&#8221;<\/em>&nbsp; Specifically, they say that they do not accept applications from bloggers, freelancers, or content marketers.&nbsp; If ALL you do is run a blog, you won&rsquo;t get in.&nbsp; You need a business backing the blog, and you need your own personal experiences behind that business.<\/p>\n<p>Business.com also has strict rules for their graphical content.&nbsp; They will accept infographics, but only if you personally produced them, no outsourced infographics or third party submissions.&nbsp; Images in your blog posts have to be your own work, no stock photography or third party captures.<\/p>\n<p>One major stumbling block for a lot of people following <a href=\"https:\/\/guestpost.com\/blog\/2017\/09\/reverse-guest-blogging-techniques\/\">my general advice<\/a> is that Business.com <strong>does not accept articles containing interviews or third party quotes.<\/strong>&nbsp; The entire interview or industry round-up technique is invalid for this site.&nbsp; You must bring your own experiences, your own tips, and your own knowledge to the table.&nbsp; If you&rsquo;re quoting another influencer, Business.com would rather just have a post from that influencer directly.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1459\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/ByLine-Business.com_.jpg\" alt=\"ByLine Business.com\" width=\"622\" height=\"324\"><\/p>\n<p>It&rsquo;s also worth noting that Business.com does not pay for their contributions.&nbsp; Their links are also nofollowed, to avoid abuse.&nbsp; <strong>So what do you get out of a submission?<\/strong><\/p>\n<ul>\n<li>A byline on a popular site with decent domain authority.&nbsp; Your name shows up in more places, which you can leverage for more connections in the future.<\/li>\n<li>A profile link.&nbsp; If someone clicks through your byline on Business.com, they will arrive at a profile page.&nbsp; Your profile page also contains a picture, location, company and role, short description, long About section, and lengthy business description.<\/li>\n<li>A profile resume.&nbsp; Your profile page can have as much work experience as you want to add, which can add legitimacy to your online presence.&nbsp; You can also list your publications both on and offline.&nbsp; <a href=\"https:\/\/www.business.com\/advice\/member\/p\/eric-bell-1\/\" rel=\"nofollow\" class=\"broken_link\">See a sample profile for examples<\/a>.<\/li>\n<li>A chance to establish your authority.&nbsp; Both through your contributions and through the Quora-like Business.com answers system, you can showcase your expertise and earn reputation.<\/li>\n<li>Nofollowed links that pass traffic.&nbsp; Business.com gets plenty of traffic, and people click links in blog posts.&nbsp; The traffic can be worthwhile, especially on good content.<\/li>\n<li>The potential to be featured, both on the Business.com front page and on their social media profiles.&nbsp; Getting featured gives you further traffic, further exposure, and further influence.<\/li>\n<\/ul>\n<p>It&rsquo;s also worth noting that Business.com is owned by Purch, which is a company with several online publications.&nbsp; Writing for this site can potentially open the door to contribute to other sites, including Tom&rsquo;s Hardware, Space.com, Active Junky, or Laptop Mag.<\/p>\n<h3>How to Sign Up to Contribute<\/h3>\n<p>If you want to sign up and contribute to Business.com, the first thing you need to do is <strong>create an account.<\/strong><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1460\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/Join-Business.com_.jpg\" alt=\"Join Business.com\" width=\"622\" height=\"324\"><\/p>\n<p>You can <a href=\"https:\/\/www.business.com\/signup\" rel=\"nofollow\" class=\"broken_link\">click this link<\/a> or just visit their site and click the &#8220;join&#8221; button up at the top.&nbsp; You will be asked to fill out some basic information about who you are and what your business is.&nbsp; Then you get to choose to be a business account or an expert account.<\/p>\n<p>You will need to <strong>choose the Expert account<\/strong> here.&nbsp; It&rsquo;s the one that allows you to write content for Business.com.&nbsp; Either type of account can contribute to the Quora-like answers system, but only the Expert account can write guest blogs.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1461\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/Expert-Account.jpg\" alt=\"Expert Account\" width=\"622\" height=\"324\"><\/p>\n<p>Once you have your account registered, you are brought to your dashboard.&nbsp; There, you need to fill out all of the information possible.&nbsp; I might also recommend spending some time as a community member, leveraging your expertise answering relevant questions when they appear.&nbsp; This can help showcase that you know what you&rsquo;re talking about, and can get you a presence on the site.&nbsp; More importantly, it grows the chances of being accepted as a contributor.<\/p>\n<p>That&rsquo;s right; while the account is free and unrestricted to create, <strong>you still need to apply to become a contributor.<\/strong>&nbsp; The button is right there in bright orange on your dashboard: Become a Contributor.&nbsp; You will need to click this and fill out the form.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1462\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/Become-a-Contributor.jpg\" alt=\"Become a Contributor\" width=\"622\" height=\"324\"><\/p>\n<p>The form includes your basic profile information, like your About section, your business information, your job title, and your social media account links.&nbsp; You will also be asked to submit a short paragraph on your experience with specific topics, your links to any other published content, five sample content ideas, and any additional information you feel would help your chances.&nbsp; All of this needs to be submitted and reviewed.<\/p>\n<p>Additionally, you have to agree to the terms and conditions.&nbsp; It&rsquo;s important to note that by the contributor agreement, you irrevocably assign copyright of the content you submit to Business.com to their company.&nbsp; Once it is published, it is theirs.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1463\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/Pending-Status.jpg\" alt=\"Pending Status\" width=\"622\" height=\"324\"><\/p>\n<p>They agree to give you attribution &ndash; they won&rsquo;t publish it under their own names &ndash; for a period of two years, after which it likely no longer matters enough to care.<\/p>\n<h3>How Easy is Contributing?<\/h3>\n<p>So how easy is it to get through their contributor process and start writing content?&nbsp; I would rank it at about a medium level of difficulty.&nbsp; They aren&rsquo;t super picky about their contributors, but at the same time, there&rsquo;s a lot of competition due to how many people are registering to submit their applications.&nbsp; As long as you&rsquo;re above average and can write content from a unique perspective, you should be able to get in.<\/p>\n<p>The caveat here is that the more you do beforehand to bolster your presence within their areas of interest, the better off you will be.&nbsp; Here are my tips.<\/p>\n<ul>\n<li>Find a few other sites in a similar small business niche and write valuable guest posts for them.<\/li>\n<li>Come up with your five unique, interesting content ideas, doing your best to leverage personal experience rather than offering generalized tips.<\/li>\n<li>Spend a month or so in the Business.com community, answering questions, asking questions, and generally making your presence known.<\/li>\n<li>Fill out your profile as much as possible.&nbsp; The better your credentials, the better a chance you will have.<\/li>\n<\/ul>\n<p>Be prepared to write the content you pitch as ideas, and if you&rsquo;re feeling confident, write it in advance.&nbsp; This way, once you&rsquo;re accepted, you can immediately submit one of those ideas.&nbsp; Don&rsquo;t submit more than one at a time; stretch out your presence over the course of a few weeks.&nbsp; Once you&rsquo;re accepted, there&rsquo;s no hurry, but you want to keep your presence active.<\/p>\n<p>As for the content you produce, I recommend being very careful with your first few posts.&nbsp; Don&rsquo;t be overly promotional, and in fact, avoid shilling your own product or service at all unless it&rsquo;s extremely relevant.&nbsp; Even then, if you&rsquo;re writing a product recommendation post and you&rsquo;re recommending yourself, it&rsquo;s very transparent and very likely to either be rejected or to have your own link removed.&nbsp; Rely on your profile link to do the heavy lifting until you&rsquo;re a more established contributor.<\/p>\n<p>If you get a post rejected, don&rsquo;t worry about it.&nbsp; Try to adapt and write something better suited to their audience.&nbsp; Double-check that you&rsquo;re not just duplicating a topic covered by someone else recently.&nbsp; Thankfully, they don&rsquo;t seem to have a rejection limit or penalty; you just have to try again.&nbsp; I suppose if everything you write is rejected, they might kick you from the program, but generally they just let you bounce off the wall as long as you like.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1464\" src=\"https:\/\/guestpost.com\/blog\/wp-content\/uploads\/2018\/04\/Pending-Status-Dashboard.jpg\" alt=\"Pending Status Dashboard\" width=\"622\" height=\"324\"><\/p>\n<p><strong>If you&rsquo;re rejected<\/strong> from the contributor program, take a few months to build up your credentials.&nbsp; The more publications and the better your business you have under your belt, the better off you&rsquo;ll be.&nbsp; Just remember; solo bloggers and copywriters aren&rsquo;t accepted.&nbsp; Even if you&rsquo;re an &#8220;entrepreneur&#8221; with your business being copywriting, you don&rsquo;t quite fit the bill of what the site is looking for.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business.com is a fairly large site with a lot of potential value from links.&nbsp; The content on the site is largely created by their list of expert contributors, so the question is; how do you become one of those expert contributors? Business.com Contribution Guidelines If you want to guest post on Business.com, you&rsquo;re going to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1456,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutorials"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Easy Is It to Publish a Guest Post on Business.com?<\/title>\n<meta name=\"description\" content=\"Posting to Business.com is easier than ever, now that accounts are free to create. You&#039;ll still have to apply to be a contributor, but this isn&#039;t very difficult, especially if you have a history of contributing on other websites. Once you&#039;ve built a list of published posts, you can use them to apply for Business.com.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guestpost.com\/blog\/2018\/04\/easy-publish-post-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Easy Is It to Publish a Guest Post on Business.com?\" \/>\n<meta property=\"og:description\" content=\"Posting to Business.com is easier than ever, now that accounts are free to create. You&#039;ll still have to apply to be a contributor, but this isn&#039;t very difficult, especially if you have a history of contributing on other websites. 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