One of the main reasons to operate a guest posting campaign is to grow your overall site rank in Google. After all, it’s a form of link building; you’re going out, getting links from high quality content on high quality sites, leading back to your site. The question is, how long does it take to […]

I have learned a lot about guest blogging over the years, and I have put a lot of different techniques into practice. I can’t say I have a perfect strategy – no one can – but I’m confident enough in my knowledge and ability to have created this website. I can’t say that I’ve come […]

There’s a fine line between being a regular guest blogger for a site and being a staff contributor. Generally, the line is paved with money. Guest contributors are rarely paid; staff writers draw a salary. There’s another difference as well, and that’s in terms of value to your own site. If you’re a guest contributor, […]

An a blog author, you might be approached to accept a guest post to publish. In some cases, people just want to publish a guest post on your site. In others, they want to leverage your ability to post on another site to get their own content pushed. For example, if you write for Forbes […]

Guest posting is an undeniably powerful strategy, so it stands to reason that you’d want to get as many guest posts on as many sites as possible. Yet, if you follow a typical guest posting strategy, you’re spending a lot of time on building a connection and submitting pitches on the off chance that an […]

There’s always a strong temptation to outsource elements of your business that you might not quite grasp yourself. Why spend the time and money learning and experimenting when there are professionals out there willing to do it for you, for a price? The problem, of course, is that SEO is a very personalized institution. The […]

Often, when you’re blogging, you come across a choice; do you want to write a post for your own site, or do you want to write one as a guest post for another site? There are pros and cons to both. I’m assuming, of course, that you have a limited amount of time and effort […]

The question in the title here brings up a lot of interesting questions, financial and moral. It all comes down to your perspective, the value you assign to a guest post, and how much you care about the industry around you. There are three potential options for a financial transaction involving a guest post. You […]

Guest blogging is a difficult action to quantify. Usually, when discussing a marketing technique, we boil it down in terms of profit and return on investment. With guest blogging, both sides of the equation get a little muddy, and many of the benefits are hard to track. On the cost side, for example, how much […]

One of the things I mentioned in this recent article is that a lot of bloggers are very hesitant to publish blog posts. They’re skeptical of the source, they’re picky about the content, and some don’t even want to deal with the potential SEO hassles. They’ve all heard stories about sites that published a ton […]