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All posts by James Parsons:

Guest Posting vs Blogger Outreach: Is There a Difference?

Posted by on February 24th, 2019

By now you’re likely quite familiar with the basic techniques involved in guest posting, at least if you’ve read this blog for any length of time. I’ve even brought up some related techniques, like press release marketing. Now it’s time to bring up another: blogger outreach. Blogger Outreach: What’s the Difference? What is blogger outreach, […]

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Is Guest Blogging a Good Strategy for a Law Firm Website?

Posted by on February 18th, 2019

In general, guest blogging is a great way to build momentum for any site. You get some traffic, you get a link, you get some name recognition, and on and on. The benefits are numerous, and I’ve certainly covered them before. One thing I’ve also covered before is the differences between industries and niches. If […]

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You’re Calculating Your Guest Post ROI All Wrong

Posted by on February 10th, 2019

How many times have you encountered an article telling you that guest posting is worthless? Time and again, I encounter posts like this one, talking about the low or nonexistent return on investment for the typical guest post. Most such studies focus on a lot of intangible metrics. They talk about the referral traffic you […]

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The Ultimate Guide to Writing For The Washington Post

Posted by on February 4th, 2019

The Washington Post is in some ways a very traditional newspaper-style publication, and in other ways it is refreshingly modern. Often known as WaPo, the Washington Post started life as a newspaper in 1877. Throughout the decades, it has evolved to keep up with the times. These days, as of about 2013, the publication is […]

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Can You Include Affiliate Links in Your Guest Posts?

Posted by on January 26th, 2019

I haven’t talked a lot about affiliate marketing on this site – though you can find my posts about the subject elsewhere – but it’s something I cover from time to time. In this case, there’s crossover between the world of affiliates and the world of guest posting, so I’m going to cover the issue […]

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5 Steps to Submit Your First Blog Post to Gizmodo

Posted by on January 21st, 2019

Posting on Gizmodo can be a huge benefit to any blog. I know I tend to say something like that about any guest post, but the fact is, a huge site like Gizmodo can refer a ton of traffic. You get massive exposure on Gizmodo itself, putting your name and bio in front of millions. […]

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25 Ways to Get Press Coverage For Your New Startup

Posted by on January 14th, 2019

How do you bring a startup from idea to reality? Funding is a big part of it, and you have to put in a lot of work, but everything sooner or later comes down to press coverage. The media helps you secure funding, it helps build interest in your product, it helps market and sell […]

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Which Guest Posts Should You Disavow or Keep?

Posted by on January 2nd, 2019

Most of what has been posted on this site in the past has been focused on getting new guest posts published, either in broad strokes or with an emphasis on specific sites. What about old posts, though? Those old guest posts you built years ago. Are they still good? Are they still valuable? Or could […]

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Does Engadget Still Accept Guest Posts Today?

Posted by on December 25th, 2018

Engadget is a former member of the Gizmodo network of various identical niche blogs. It was founded in 2004, and became part of the AOL-owned network of blogs in 2005. Their editor in chief left in 2011, and they had a lot of ups and downs since then. Today they have moved away from the […]

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How Difficult Is It to Publish a Guest Post on Reuters.com?

Posted by on December 21st, 2018

Reuters is one of those massive sites with a ton of authority that would be a great boon to anyone who manages to post on the site. The question is, is it possible, or should you turn your efforts elsewhere? All About Reuters Reuters is an international news agency based in London. Their website has […]

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