Exact Match Domains, or EMDs, are a particular kind of domain name that have a one to one relationship with the primary keyword your business is trying to target. They have a long and questionable history, so where do they stand? What Exactly is an Exact Match Domain? Exact Match Domains, or keyword domains, are […]
The world of web advertising is a crazy place, and even experienced marketers can come across new topics that aren’t actually new. I’ve learned about new terms and new systems while researching for this very blog, even if the terms in use aren’t new at all. No one is perfect and no one has all […]
SEO budgeting is tricky. On one hand, plenty of websites do their SEO completely organically, with internal learning, free tools, and plenty of research. Other companies spend thousands every month. Among small businesses, that latter number is pretty small, but it does exist. How much should you be spending on SEO? It’s not an easy […]
Guest posting is a technique that inherently involves outreach. Or does it? Can you successfully use guest post marketing without using outreach? There are two ways you can go about it. Why No Outreach? Outreach is arguably the hardest part of guest posting. Creating content? You do that all day! Your blog has high quality […]